Globalisation continues to be an ambivalent undertaking for many publishers from these regions, because although access to the world market is easier than ever for many market players through borderless communication, it is a great challenge for smaller, mostly independent companies to operate on international terrain.
The publisher programme, founded in the 1970s, is supported by the Federal Foreign Office of the Federal Republic of Germany, and curated and organised by Frankfurter Buchmesse GmbH.