Chun-Te Cheng is the founder and editor-in-chief of Read-life. Read-life is a Facebook fan page that shares book recommendations and hosts online author events. Founded in 2009, this platform introduces over a thousand books to its audience each year and has already attracted over 1.5 million followers. Cheng has also established several online book clubs and successfully made them an active community. Each week there are around 500 book reviews contributed by the club members.

Currently, the operation and profit generation of Read-life depend on running employee book clubs for enterprises, online learning programs, and training courses.

Promoting reading as his vocation, Cheng believes that affecting an adult can positively lead to affecting a whole family. Engaging with the world through reading is his way of practice.